Advertisers

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Advertisers can zero right in on the traveller. Hotel statistics (as one example) show that an average of 7% of travellers are walk-ins. Of course it depends on the type and location of the hotel. Airport hotels still rank over 10% daily as do budget oriented hotels in any area of a city. In our static Info Centres boards we have clients who have been with us since 1985. In fact the average tenure of our advertisers is 12 years.

This is the niche market we serve as a direct response for hotels. However, all of the out of town travellers are interested in the large screen ads with services that they are in need of as well as the direct response ads to these services.

Attractions, transportation, restaurants, shopping, events, sightseeing and services from other metropolitan areas in near proximity get results. Your ad is attractive by that which makes you unique. When we add a video clearly showing the product, a clear map to your service, as well as a free phone to talk to the product - the product gets results.

To add icing to the cake we offer text messaging. Here you can send a message offering your company's information, driving directions and/or a coupon to anyone with a cell phone. We handle all the technical aspects.

In the advertiser's back office, the advertiser can change the price displayed on their ad at any time. So if business is slow, you make the adjustments to your price and increase business. When the seasons change here again you make your changes.

The benefits to the advertisers are as follows:

- Digital signage research indicates it is between 5 - 10 times more effective than static signage.
- The advertiser can put in nearly an endless amount of information and video.
- The back office gives the advertiser access to their ad 24/7 and the advertiser can change the price as many times as they want.
- Text messaging equipped so the advertiser can offer whatever coupon or incentive they want via cell phone.